The Watching That Blog

Wow, what a year! The growth in video/OTT/streaming has been huge and further accelerated by the pandemic and the buzz around CTV shows that it will...

What is the report template? From talking to our customers we are very aware that the volume of campaigns they are managing has increased...

We are already half-way through Q4 and Christmas and the end of the year is hurtling towards us so we thought we’d take a breath and do a recap of...

Ensuring that every video ad is delivered across every campaign is paramount.   If the demand is there, then money is on the table; and no one wants...

What is the report template? This report was built to help track viewability performance, and ensure any changes in viewability are easily identified...

In case you missed the "How is your Ad Health?" session with Watching That's Founder and CEO Cameron Church at Brightcove PLAY 21, you can watch it...

You've got a big revenue target, you're short staffed and your to-do list is a mile long: welcome to Q4! After the summer lull, Q4 always comes...

Watching That, the leading revenue intelligence platform for the OTT industry, announces its availability on The Brightcove Marketplace. Brightcove...

The summer of 2021 has been quite something hasn't it? Despite it all the team here has remained hard at work bringing more and more value to the...

In an effort to consistently deliver successful digital ads across its platforms, A+E Networks®, a global media company with a portfolio of brands...